Custom Color Matching: The Science of Achieving the Perfect Color

Custom Color Matching: The Science of Achieving the Perfect Color

October 10, 2025SIM Teknik Ekip7 min read

Color consistency in brand identity is critically important for customer trust and perception. Ensuring the same color tone on every print run is a cornerstone of professional brand image.

01What is the L-A-B Color System?

CIE L*a*b* color space is an international standard that mathematically expresses all colors perceivable by the human eye. L (lightness), a (red-green axis), and b (yellow-blue axis) values uniquely define each color.

SIM custom color laboratory
SIM custom color laboratory

02SIM Color Matching Process

Step 1: Reference collection from client. Step 2: Color measurement with spectrophotometer. Step 3: Ink recipe creation using digital formulation software. Step 4: Sample printing on different papers. Step 5: Client approval and mass production.

Delta E (ΔE) values below 1 are targeted. Digital L-A-B formulation provides objective, repeatable, and precise results.

03UV and Conventional Compatibility

SIM color lab can formulate custom colors for both UV and conventional offset inks. UV post-cure color shift is compensated to achieve target colors.

Custom color production process
Custom color production process

0424/7 Service Advantage

Urgent color requests are common in the printing industry. SIM's continuously operating color lab provides immediate response to rush orders.

With our 15,000 kg monthly production capacity and over 40 years of industry experience, we deliver professional solutions for every color request.

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